Follow up to the whole Dockers thing
Mar. 15th, 2010 09:51 amSo, a week or so after emailing them, I finally got a reply from someone:
Hi,
Samantha here from Dockers(R). Thanks for checking in with us.
The Dockers(r) "Wear The Pants" campaign is intended to give men a reason to love their khakis, the focus of this campaign. We apologize if our efforts did not resonate with you.
Thanks for sharing your thoughts with us. We'll definitely pass them along to our Marketing colleagues who pay close attention to consumer feedback.
If there's anything else we can help you with, just email us back or give us a call at 1-800-DOCKERS. We're available Monday - Friday, 6:00am - 4:30pm Pacific Time.
Thanks again,
Samantha
Levi Strauss & Co.
Consumer Relations
*rolls eyes* So they're trying to give men a "reason to love their khakis" by telling them that without them, they're androgynous wussy boys with no power and the world is going to hell for want of a strong (male) hand at the helm. Bite me, Dockers.
Also, if people want to add their comments, since Marketing pays such close attention to public feedback, the email address is: info@dockers.com
Hi,
Samantha here from Dockers(R). Thanks for checking in with us.
The Dockers(r) "Wear The Pants" campaign is intended to give men a reason to love their khakis, the focus of this campaign. We apologize if our efforts did not resonate with you.
Thanks for sharing your thoughts with us. We'll definitely pass them along to our Marketing colleagues who pay close attention to consumer feedback.
If there's anything else we can help you with, just email us back or give us a call at 1-800-DOCKERS. We're available Monday - Friday, 6:00am - 4:30pm Pacific Time.
Thanks again,
Samantha
Levi Strauss & Co.
Consumer Relations
*rolls eyes* So they're trying to give men a "reason to love their khakis" by telling them that without them, they're androgynous wussy boys with no power and the world is going to hell for want of a strong (male) hand at the helm. Bite me, Dockers.
Also, if people want to add their comments, since Marketing pays such close attention to public feedback, the email address is: info@dockers.com